Basic Attention Token (BAT)

smart contracts
eth token
media & publishing

Marketcap Ranking

0.216553 (-2.38%) arrow_drop_down

Market Price (24h change)


Total Market Cap



info_outline What is Basic Attention Token



Short Description

Basic Attention Token radically improves the efficiency of digital advertising by creating a new token that can be exchanged between publishers, advertisers, and users. It all happens on the Ethereum blockchain. The token can be used to obtain a variety of advertising and attention-based services on the Brave platform. The utility of the token is based on user attention, which simply means a person’s focused mental engagement.

There is no technology description for Basic Attention Token yet.

We can not provide any looks into the future for Basic Attention Token yet.


Introduction Video

Basic Attention Token | Thebest Opportunities

BAT (Basic Attention Token) is up 100% since my 10 Crypto To Watch video last month. Why is it going up and why do I think its a great project? Take a look. Buy on Binance: ht ...

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Website Informationclose

Organization: WhoisGuard, Inc.
Name: WhoisGuard Protected
Country: PA
City: Panama
Address: P.O. Box 0823-03411
Creation date: 2017-02-04
Expiration date: 2020-02-04

attach_money Product Analysis




The solution for current online advertising problems is a decentralized, transparent digital ad exchange based on Blockchain. The first component is Brave, a fast, open source, privacy-focused browser that blocks third party ads and trackers, and builds in a ledger system that measures user attention to reward publishers accordingly.

The whitepaper of Basic Attention Token is 37 Pages long.

The most influencial keywords are: Users, Added, Advertising, Advertisers publishers, Publishing, Bats, Party ads, Attention, Publisher content, and Token.

file_downloadOpen Whitepaper

Close Competitors

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  • 3.) Revain

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Product analysis

The exact founding date of Basic Attention Token is unfortunately not that clear. Its source code was released publicly on github on November 2017 under the Other license.
Organization wise, Basic Attention Tokens Development is Centralized and is being developed under the lead of Brendan Eich.

The consensus on which the Basic Attention Token network is run is called Not mineable, while the underlying algorithm is called None.
In the current state of Basic Attention Token currently is Beta version

group Community Analysis



Communities & Events

Basic Attention Token (BAT) is a revolutionary digital advertising and rewards platform from the inventor of JavaScript and co-founder of Mozilla & Firefox that rewards users in Ethereum-based BAT tokens for any ads they choose to see. BAT locally matches ads to users without any tracking or data collection required. Brave is a fast, BAT-enabled privacy browser that blocks all 3rd-party ads and trackers by default.

view_list r/BATProject Subreddit
person 31,636 Subscribers
directions_run 485 Active Users
create 18 Daily Posts
speaker_notes 118 Daily Comments
linkOpen Subreddit

OFFICIAL Basic Attention Token (BAT) Telegram group. Intro guide:

Reddit: /r/BATProject
Twitter: @AttentionToken & @BAT_Community
FB: /AttentionToken

Community rules:

view_list Basic Attention Token Channel
person 14,550 Members
directions_run 957 Online
linkOpen in Telegram

Official Twitter account for Basic Attention Token

view_list @AttentionToken Channel
person 108,167 Followers
Brave Releases 1.0 Version of Their Innovative Browser via @bulletinchain 165 favorite
If you're free at 12.45pm PST today, don't miss the Reddit AMA with our co-founders @BrendanEich and @brianbondy! 91 favorite
82% of people wish the Web were more privacy-oriented, and users are getting fed up with big tech. Time to switch to the @brave browser, available on all platforms. 157 favorite
Our co-founder and CTO @brianbondy shared an inside view of @brave's and BAT's history, and how we're changing the way to browse the Internet that puts users first and supports content creators. 108 favorite
BAT is now on iOS with Brave Rewards! @brave 1.0 is out today, ready for all users on all platforms. With 3-6x faster browsing, unmatched privacy, and opt-in ads that pay users 70% of revenue, it's time to switch! 383 favorite
Recently @torproject became the latest recipient of Brave Ads Grants, via our partnership with @TheGivingBlock for nonprofits to gain more exposure to the blockchain community. Details here, along with an update on previous recipient @CodeToInspire: 210 favorite
Happy to announce a partnership with @Everipedia, the world’s largest blockchain-based encyclopedia. You can also support them via Brave Rewards since they are a Brave verified publisher. 312 favorite
If you're at @WorldCryptoCon #WCC2019 on Oct. 30th, catch our CEO @BrendanEich for his 2.05pm keynote, or the 10am panel with @brianbehlendorf @tronblac @annebot @Rachelwolf00to to discuss why open source matters in blockchain. #VegasBlockchainWeek 76 favorite
Privacy-Safe Ads That Pay You? Something’s Happening At Brave (Including 7X Higher Click-Through Rates) via @forbes 217 favorite
If you're in London on Nov. 14th, don't miss our privacy meetup! The @brave research team, our CPO @johnnyryan, as well as @UoE_EFI Prof. Aggelos Kiayias and @yvesalexandre from @ImperialDSI will discuss enhancing the end-user's privacy on the web. 86 favorite

There are no events for Basic Attention Token in the next 3 Months


Google Trends Analysis

The Google Trends chart displays the search interest on google in Basic Attention Token relative to its peak over the last year. A rising chart shows growing interest int he project.

code Development Analysis



Github Analysis

Code Updates (Commits)

Every change to the codebase of Basic Attention Token is registered as a commit. More active projects have many commits, dead projects nearly none.

Code line changes (+/-)

Extending a project results in many new lines of code. Changing existing code results in nearly the same amount of additions and deletions. Projects that are growing show a large number of code additions with relatively few deletions.

Programming languages

Repository Numbers

star 4,511 Stars
remove_red_eye 179 Watchers
usb 443 Forks
sync_problem 1,855 Open Issues
border_color 0 Comment Coverage
lock_open Other License

attach_money Price Analysis



Price Prediction

$ 0.263049 (-5.54%) arrow_drop_down

Predicted USD Market Price in 24h

$ 0.265064 (-4.82%) arrow_drop_down

Predicted USD Market Price in 14d


Converter BAT - USD

Convert between BAT and USD with the live Basic Attention Token prices, aggregated from all big exchanges that trade Basic Attention Token.


Market insights

Volume from exchanges is considered untrusted if the exchange has little reputation and no License but reports suspiciously high trading volume in particular coins.

account_circle Team Analysis





Unknown -
It is not exactly clear who is the main driving force behind Basic Attention Token.

supervisor_accountSocial Network Links

Members (19)


Brendan Eich

Founder, vision, strategy


Brian Bondy

Co-founder, browser engineering lead


Ben Livshits

Chief scientist (nchain)


Nejc Zdovc

Senior software engineer


Yan Zhu

Security & privacy engineering


Scott Locklin

Bat smart contracts & economics


Bradley Richter

Brand & interaction design


Catherine Corre



Brian Brown



Marshall Rose

Ledger & wallet systems


Brian Johnson

Electron & chromium integrations


Aubrey Keus

Automation & wallet systems

remove_red_eye Product Review by Coinpaper


How things stand


While many Initial Coin Offerings have been organised by several different cryptocurrencies, none of them could have witnessed what BAT ICO did. The BAT ICO was marked with complete action, where the company raised more than $35 million in a mind-boggling record time of under one minute. Though there have been instances of concerns being raised as to the inability of many people to participate in the ICO, as only a handful of big shareholders took a chunk out of the BAT supply. One buyer even managed to secure a $4.7 million worth of Basic Attention Token deal (Russell, 2017).
Since then, BAT has frequently managed to maintain its position in the news and among cryptocurrency enthusiasts. Recently, it partnered with TAP network, which is an advertisement company with over 250,000 clients. This could give Brave-Browser and BAT a real boost in terms of its reach (Tapcoin, 2019).



The code for the Brave Browser and BAT Blockchain is developed and upgraded by the Brave Software Team. The team includes many famous names of the programming industry. Even though they have not been able to deliver every development according to the deadline, they have achieved much if we talk in respect of the Brave project. The developments can be overviewed on GitHub with the latest upgrades available on the site (Team Brave, 2019).


Product description


After the cryptocurrency bull-run in 2017, the world saw a considerable increase in the users and a significant amount of attention being diverted towards the cryptocurrency technology. Many more businesses were adamant to incorporate some cryptocurrency in their business some way or another. This led to the introduction of many specialized coins that had a much localized purpose, like loyalty-building coins and utility tokens. Among them is Basic Attention Coin (BAT).
The Basic Attention Token (BAT) is a specialized utility token which will be solely used within the Brave-Browser Ecosystem. The Brave Browser is an internet browser comparable to the build of Google Chrome Browser. The catch, however, is that Brave-Browser offers integrated Ad Blocker and Tracker Blocker which serves a solution to the ad spamming that internet users experience frequently. This results in faster browsing and small loading times as the user does not have to process ad data as well. The browser also gives its users the option to see ads that are verified by Brave, and if they do so, they will be able to earn BAT tokens that can be used within the Brave ecosystem to purchase several benefits on apps like YouTube and Twitch (Team Brave, 2018).



The company has already launched the Brave-Browser which is a completely working version for desktop and mobile devices. The main goal of the product is to achieve undisturbed and seamless web browsing which is not plagued by ad spamming. For this purpose, it comes with an integrated advertisement blocker and tracker blocker. Unless and until the user opts for Brave-verified ads, they will not be bothered with any ads. In return for seeing the ads, the users will be able to earn free BAT coins. The Browser comes with many features, and the interface is really clean and easy to use (Team Brave, 2018).



The founders of BAT Token and Brave-Browser are not unknown to the world of technology. The project was founded by the much famous Brendan Eich, who serves as the CEO, and Brian Bondy who has taken the command as CTO of the project.
Brendan Eich is famous for developing LiveScript, which later served as the base for the development of the JavaScript programming language which revolutionized the programming industry (DevChat, 2014). Apart from this venture, he was also among the six founders of Mozilla Corporation that introduced Mozilla Firefox’ web browser to a world that heavily relied upon Microsoft’s Internet Explorer. He served both as a CTO and CEO of Mozilla corporation up till 2014, when he had to part ways with the organisation over a backlash regarding a donation of $ 1000.- for anti-gay-marriage support (Kuchler, 2014).
The second co-founder is Brian Bondy, on the other hand is no lesser in expertise and relevant skills. He left a mark in the programming industry with his involvement in projects like Khan Academy App for Firefox OS and Windows 8, among many other interesting applications (TeamPublications, 2014).



Security BAT token is based on the Ethereum Blockchain, and offers similar level of security.
Adoption The token has gained a lot of popularity in a very short time. The community wholeheartedly supports the token and the incentives it offers. It has captured partnerships with TAP network and some media groups.
Transaction cost BAT transactions are subject to a transaction cost of a few cents.
Decentralization The cryptocurrency offers high level of decentralization and it was released through an ICO.
Product availability The cryptocurrency is a functioning technology, with BAT tokens being already used within the Brave Browser.
Exchange availability Basic Attention Token (BAT) is available on almost every exchange and has a BAT/USDT trading pair on Binance since March 2019.
Transactions per second Tokens that are built on top of Ethereum can’t exceed the TPS of Ethereum yet.
Transaction speed There are no official figures available, but tokens that are built upon Ethereum Blockchain cannot exceed its transaction speed yet.
Enery consumption The energy consumption is comparable to that of Ethereum.
Privacy The technology does not offer complete privacy as BAT is a pseudonym cryptocurrency which means that transactions can be tracked and balances of individual accounts can be made known.

remove_red_eye Market Review by Coinpaper




The world of cryptocurrency is not unfamiliar with what BAT holds in as its potential. With BRAVE-Browser steadily registering many new users each day, it should become one of the most popular web browsers where users will come because of its faster performance and no advertisements without approval. It will also become the next hub for advertisements and many businesses will look towards Brave Browser to advertise their products in a regulated manner.
Advertisement companies are already eyeing the browser and the user base is growing further.
BAT will probably be used to buy premium content or to buy products/services online once it becomes mainstream through the Brave Browser.



The main project under the parent company is the Brave Browser, which is already functioning seamlessly and receives frequent upgrades and fixes from the development team. With Brendan Eich as the CEO, the project is destined to achieve the best. His insights has previously made a company like Mozilla, and now he has built a team that fits the sphere in all perspectives. Also, potential business contacts and partnerships can further enhance the project.
The roadmap for the project indicates that the next step is to finalize the BAT Blockchain, develop regionalised advertisements and interact advertisement companies so that the whole model comes in its working position and starts bearing results.



The advertisement industry is huge with revenues reaching up to a staggering amount of billions of dollars. Brave Browser aims to capture a big portion of just that, and if it succeeds to do so, it will become the first Blockchain based incentive that could make its mark in the industry. Therefore, the potential of the BAT technology is huge.




Although BAT can be compared to the likes of LEO Token and Huobi Token which are loyalty building tokens that can only be used within the ecosystem of their respective products, there are not much coins that can compete in terms of technological benefits offered by BAT. There are no substitutes with their own browser development teams that can compete with BAT in the field of advertisement.



The Brave Software Company has been able to acquire and form meaningful partnerships with different companies. In 2018, it was revealed that Brave has partnered with the famous Dow Jones Media Group. The users of Brave-Browser could access the premium content on the website for free and could also choose to donate BAT tokens that they redeemed on the Brave ecosystem (Team Brave, 2018).
Then in February 2019, another major development for the Brave Software Company and their BAT token came in. This time, a partnership with the TAP network was formed. Brave Browser could now use the 250,000 clients of the TAP network and distribute its advertisements through them, gaining a handful of reach (Tapcoin, 2019).



The BAT community on Reddit is very active with posts being written daily and community managers who contribute to it frequently and look after the network. The Brave Browser has already reached a landmark of 10 million downloads in 2018, with the number of unique users still growing steadily. Also, users have now started to build their own websites which are compatible with the Brave-Browser (BATGrowth, 2019).



The Basic Attention Token (BAT) and Brave Browser are backed by a very strong development team which not only is among the strongest teams of the current crypto sphere, but also have all the relevant skills and expertise to build upon the project. Most widely known members are Brendan Eich (CEO) and Ben Livshits (Chief Scientist).


compare_arrows Exchanges


# Exchange Pair Price 24h Volume Trusted
# 1 Binance BAT/BTC $ 0.217461 $ 2,651,609 check
# 2 Coinbase Pro BAT/USDC $ 0.220495 $ 1,607,904 check
# 3 Binance BAT/ETH $ 0.218151 $ 252,555 check
# 4 Coinbase Pro BAT/ETH $ 0.219474 $ 161,794 check
# 5 Kraken BAT/USD $ 0.218870 $ 134,076 check
# 6 Binance BAT/BNB $ 0.216508 $ 96,969 check
# 7 Kraken BAT/EUR $ 0.215521 $ 94,524 check
# 8 Binance BAT/USDC $ 0.216295 $ 86,682 check
# 9 Bittrex BAT/BTC $ 0.217095 $ 75,136 check
# 10 Kraken BAT/BTC $ 0.218046 $ 71,467 check


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